AEW vs. WWE: A Market-to-Market Comparison of October 2024 Live Events
Professional wrestling has long been a source of entertainment for millions of fans around the world. Two major players in this industry are All Elite Wrestling (AEW) and World Wrestling Entertainment (WWE). In October 2024, both promotions will stage their live events, which makes an excellent opportunity to compare them market-to-market. Let’s dive deeper into the comparison.
Market Size:
AEW: AEW, a relatively new promotion, has been growing steadily since its inception in 2019. As of October 2024, AEW’s fanbase is estimated to be around 5 million.
WWE:
WWE:, on the other hand, has been a dominant player for decades with an estimated fanbase of over 25 million.
Revenue:
AEW: AEW’s revenue comes mainly from ticket sales, merchandise, and subscriptions to their streaming platform, AEW Plus. As of October 2024, their projected revenue is around $50 million.
WWE:
WWE: generates revenue from multiple sources, including ticket sales, merchandise, television rights deals, and their streaming service, WWE Network. Their projected revenue for October 2024 is approximately $350 million.
Viewership:
AEW: AEW’s viewership for their October 2024 live events is estimated to be around 1 million.
WWE:
WWE:‘s viewership for their October 2024 live events is projected to be around 6 million.
Conclusion:
Both AEW and WWE have their strengths and weaknesses. AEW’s smaller size allows for a more intimate experience, while WWE’s large following ensures a massive audience. Despite the significant differences in market size and revenue, both promotions continue to bring excitement and entertainment to their fans.